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Unit 1
Asynchronous Work
Week 2: Brand Identity
Week 3: Brand Personality
Week 4: Brand Narrative
Week 5: Brand Experience
Week 8: Brand Audience
Week 9: Brand Strategy
Play Lab
PlayLab: Part 1
PlayLab: Part 2
Rotations
Rotation A
Rotation B: Part 1
Rotation B: Part 2
Rotation C
Inspiration
Power of narrative
Semantics in Branding
Unit 2 & 3
Asynchronous Work
Week 1: What do you want to do with your MA?
Week 3: Audience Engagement/Behaviour Change
Week 4: Sustainability
Week 5: Introduction to Filmmaking
Week 10: Design Speculations
Inspiration
Creative Coding Workshop
Pentagram Studio Visit
Pearlfisher Studio Visit
John Hegarty On Creatvity
Wolff Olins Studio Visit
Nicer Tuesdays
Revolt Studio Visit
Dafi Kuhne Event
Projects
HEARST
Collaborative Theory
Unit 4
Inspiration
Carl Wills
Final Major Project
Proposal Feedback
Tutorial Feedback – 24/06/25
Group Tutorial Feedback – 30/06/25
Big Crit – 8/07/25
Formative Review – 24/07/25
Group Tutorial – 4/08/25
Tutorial – 18/08/25
Category:
Final Major Project
Tutorial – 18/08/25
Group Tutorial – 4/08/25
Formative Review – 24/07/25
Big Crit – 8/07/25
Group Tutorial Feedback – 30/06/25
Tutorial Feedback – 24/06/25
Proposal Feedback
MAGBI X MADAD Crossover Week
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